ocean wave picAmong those who are conscious of the quality of the products they use for skin and personal care, a fast-growing number of them are seeking a more natural solution. With the most natural choice being organic products. There is a growing concern to break away from using unnecessary or even harmful chemicals used in many products today. Also as people are becoming more environmentally conscious they are choosing products that they are sustainable and not petroleum based. These points as well as others has been well addressed by Grand View Research in their article “Organic Personal Care Market Size To Reach USD 25.1 Billion By 2025”.

The global organic personal care market is expected to reach USD 25.11 billion by 2025, according to a new report by Grand View Research, Inc. Growing demand for organic and natural hair care, skin care, and cosmetic products is expected to augment market growth over the projected period. Approval from human health & safety regulatory bodies such as the U.S. Department of Agriculture (USDA) and FDA for the use of organic products in various personal care products is expected to fuel industry growth. Technological innovations aimed at the development of cost-effective product lines by companies such as The Body Shop, Aveda Corporation, Amway and Estee Lauder are expected to remain critical success factors for industry growth over the forecast period.

As it is beginning to be seen more and more major corporations are doing their best to capitalize on this growing consumer awareness of the actual ingredients they are using on the face and body.  This article by Global Cosmetic Industry magazine goes on to explain the growing trends as it is happening around the world. As you may be able to guess North America is the dominate consumer of organic products globally.

According to a new market report published by Transparency Market Research titled “Organic Personal Care Products Market for Skin Care, Hair Care, Oral Care and Cosmetics—Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2012–2018,” the global demand for organic personal care products was over $7.6 billion in 2012 is expected to reach $13.2 billion by 2018, growing at a CAGR of 9.6% from 2012 to 2018 – See more at: http://www.gcimagazine.com/marketstrends/segments/skincare/Demand-for-Organic-Beauty-to-Grow-to-Over-13-Billion-by-2018-Report-Says-213160491.html#sthash.lYg8oeCT.dpuf

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This growth forecast is further reinforced in the article by formulabotanica.com. In this article, they let us know that along with the growing consumer demand there is a growing supply as well. In addition to retailer’s online sellers are on the increase as well.  It is also stated that of the global organic beauty market the skincare sector is projected to be almost 31% of the global market followed by haircare.

Now new market analysis released by Persistence Market Research has shown that with the year-on-year growth in organic beauty, the global market should be worth just under $22bn by 2024. Those figures suggest approximate growth of 8-10% per year. The current natural and organic beauty market is estimated to reach the value of US$ 11,057.1 Mn in 2016, which means that analysts expects the market’s value to double in the next 8 years.

As we go into the future our views on political and environmental issues will certainly vary.  The one thing that will never change is our concern for the safety and wellness ourselves and loved ones. The world seems to be getting smaller as the population grows and technology advanced.  The public is growing intolerant to corporate advertising using the latest buzz words to sell products regardless of it’s true consequences to the earth for our personal wellbeing. People are and will be seeking a more natural alternative to the over used chemicals in the industry at an ever-increasing rate.

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